Karnataka’s “Orange Economy” and AVGC Sector Growth
News –
- IT-BT Minister Priyank Kharge highlighted Karnataka’s decade-long leadership in the “Orange Economy” and announced the Bengaluru GAFX 2026 expo.
Basic terms – Orange Economy,
- It is also known as the Creative Economy
- It refers to knowledge-based economic activities where individual creativity, skill, talent, and cultural heritage are transformed into economic value through Intellectual Property (IP).
- Origin: Coined by Colombian economists Felipe Buitrago and Iván Duque (former President of Colombia) in their 2013 book, The Orange Economy: An Infinite Opportunity.
- Symbolism: The color orange was chosen as it has historically been associated with culture, creativity, and identity.
- Core Sectors: Includes film, music, gaming, animation, visual effects (AVGC), fashion, publishing, software development, and cultural tourism.
- Recent developments – Karnataka’s AVGC-XR Policy 3.0 (2024–2029) is a strategic framework designed to establish the state as a global leader in Animation, Visual Effects, Gaming, Comics, and Extended Reality
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